Institutional-Only Program Guidelines Long Publication
// 2023
Great Jobs KC
This client is an academically based company that helps college students and adults achieve higher education and secure a job in their careers. For this publication, they requested for this to become digital for their use and website. This was regularly updated throughout as new information needed to be added or redacted. This publication followed their existing brand identity and they asked for a never-before-seen cover, that utilizes their main brand components which is their crest and circle. These assets are regularly used in other items for branding and I used them as the focal point for the cover as I never saw them utilize them abstractly and grandly. While still using their brand color gradient this added more depth to the shapes while still keeping it simple to the eye.
This client is an academically based company that helps college students and adults achieve higher education and secure a job in their careers. For this publication, they requested for this to become digital for their use and website. This was regularly updated throughout as new information needed to be added or redacted. This publication followed their existing brand identity and they asked for a never-before-seen cover, that utilizes their main brand components which is their crest and circle. These assets are regularly used in other items for branding and I used them as the focal point for the cover as I never saw them utilize them abstractly and grandly. While still using their brand color gradient this added more depth to the shapes while still keeping it simple to the eye.
