Nestle Sweet Condensed Milk label has had a uniquely own-able look for the longest time and has undergone a fresh revamp to keep up with the trends.
The new look for the label is a reflection of the modern kitchen experience that focuses on appetite appeal in desserts & aims at enticing consumers to create ‘sweet moments’
With this change, consumers & shoppers have since then been confused at the shelf and cannot differentiate Nestle vs. other similar product and some have even picked up the
other product thinking it is Nestle.
So the objective was to end the confusion once and for all.
TV Commercial
Key Visual- English and Arabic
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