This project was for a client that is both an agency but also has some of their own in-house products that they promote. The client requested a instagram/facebook ad thats created in the style of a user generated product review. 

The client provided the raw videos and other assets but it was up to me to piece this together in a way that told the story of Beauty HAC. A small element of this project that actually turned into a large amount of work was trying to replicate the speech bubbles to look like those on instagram. Although simple on the surface producing these types of exact shapes is difficult because social media utilizes very specific proprietary shape structures.

I was able to get close and produce something that functioned well. This project led to other more animation focused compositions with the same client.