Marco Bagni's profile

Customer Journey Map

Customer Journey Map
 
Here presented is the process that led to the creation of four Customer Journey Map posters.
From raw data to final design, the synergy between UX researchers and designer is crucial to get a well balanced piece: there's a moment where a lot of information becomes simply too much for the eye.
Shorten the story without losing sense and creating a visual focus takes a good amount of work and experience!
UX Team, Client name and actual data are kept private. Enjoy!
 





















































































































































































































































 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 



 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Customer Journey Map
Published:

Customer Journey Map

Information Design

Published: