About the project
LES DELICES DE CHAIMA : a bakery with homemade cakes and unusual recipes
Task: Develop a logo, corporate identity and design for social media.
The logo and identity needed to stand out from the competition, but also be easily recognizable to new customers.
The logo is based on the silhouette of a luxury plate with a "C" letter and a cupcake on top. I came up with this logo idea after researching local bakers as well as fine representatives of the industry.
Brand Designer: Cherif Tighiouaret
E-mail: cherif_tighi@yahoo.com
COLOR PALETTE
The choice of color palette cannot be accidental. Its task is to show the character and mood of the brand. "LES DELICES DE CHAIMA" is a friendly brand, careful, with a personal approach to each client.
That is why I didn't stop at the classic colors for the bakery and chose juicy, delicious tones, in harmony with each other.
You can see different versions of the logo here. Adaptive versions help the brand use the logo from the smallest sizes such as a pen to large ones such as a billboard
Custom brand-style illustrations for social media highlights