Andrew Rodriguez's profile

The North Face FUTURELIGHT Launch

For the launch of FUTURELIGHT by The North Face, dotdotdash was tasked to create a dynamic installation event to highlight the revolutionary new fabric technology.

I worked with a team of 3D artists to create a 7 minute forced-perspective projection-mapped experience. I used Houdini and Cinema 4D to drive complex simulations and visual effects that were mapped to and augmented by a robotic pyramid structure. 
Client: The North Face
Studio: dotdotdash
Roles: 3D Artist / Animator
Medium: Projection Mapping / Robotics

Responsibilities:
Look Development - Simulations - VFX - Modeling - Animation - Texturing - Lighting - Rendering - Baking - Post Processing 

The North Face FUTURELIGHT Launch
Published:

Owner

The North Face FUTURELIGHT Launch

Published: