Hush Puppies Philippines tasked us to create two (2) social media reels featuring their upcoming products. We created one reel for the new men's shoes and another for the women's shoes.

The obstacle: With the rise in demand for social media reels, the biggest obstacle was shooting the video completely vertically. This became quite the challenge for framing and movement because even the slightest step could put the model out of frame, unlike the traditional horizontal shots.

But with some careful planning and sticking to a general storyboard for the reels, our GL Satellite Marketing team managed the tasks well.