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Kakaotalk Profile kitsch sticker

I have planned and designed stickers for KakaoTalk users to use as a means of self-expression in their talk profiles. The process of creating stickers involves analyzing trends, selecting items suitable for the season, and identifying how people want to express themselves. This includes ideation of items, creating design drafts, and incorporating motion graphics. Regularly checking usage metrics for each item helps understand user needs and allows for adjustments in the planning.

This project focuses on targeting the MZ generation with a high-teen concept for kitschy stickers. Upon release, the most popular sticker, with over 60,000 users decorating their profiles with it, is the walking bear sticker.
Illustration& Character design & Motion graphic _ leesoda
E mail _ leesodasweet@gmail.com
Kakaotalk Profile kitsch sticker
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Kakaotalk Profile kitsch sticker

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