FixIts
From raw material that can be moulded in your hands, to a home repair DIY brand for everyone.
The Challenge
To build, launch and grow a vision for a product stuck in the FixIts founder’s head for a consumer facing product and brand that could be heated and shaped into anything you wanted using nothing more than hot water and your hands.
The Outcome
A multi year project that went from idea to manufacture, kickstarter launch to e-commerce store, national tv and beyond; resulting in FixIts being shipped to customers in over 70 countries and stocked in retail stores across the UK, Europe, North America and Asia - all whilst maintaining a baseline e-commerce conversion rate of around 2.5%.
