French Connection AU - UI/UX
2020 - 2023
As part of my role as UI/UX Designer at Brandbank Group, I was tasked with elevating French Connection AU's online presence and help minimise existing customer pain points. The online redesign paved the way to what was yet to come; including new product and elevated product/e-comm imagery. Ultimately, defining and solidifying FC AU as an Australian fashion staple.
Above: PDP
Below: New Checkout Experience
