Project Name: Dreamers packaging design
Project Background:
In the current fast-growing consumer market, aromatherapy products are favored by more and more consumers as an important element to enhance the quality of life and environmental atmosphere. However, the packaging design of many aromatherapy products on the market is often repetitive and lacks creativity, making it difficult to meet the growing consumer demand, especially the high-end market group who pursue personalization and cultural taste.
In the current fast-growing consumer market, aromatherapy products are favored by more and more consumers as an important element to enhance the quality of life and environmental atmosphere. However, the packaging design of many aromatherapy products on the market is often repetitive and lacks creativity, making it difficult to meet the growing consumer demand, especially the high-end market group who pursue personalization and cultural taste.
In order to meet the needs of these consumers and highlight the quality and cultural connotation of the product, this project proposes a fragrance packaging design that combines Western classic literature and traditional newspaper plates. This kind of design is not only a packaging innovation, but also a cultural and aesthetic communication. Through the integration of simple and high-end design elements, the classical culture and modern aesthetics are perfectly combined to enhance the market competitiveness of products.
Design Concept:
This design draws on the unique style of Western classic literature and the typography characteristics of traditional newspapers, so that the packaging visually presents a sense of historical heaviness and cultural heritage, while maintaining a sense of luxury and modernity. The design is simple but not simple, and through the delicate typography and the application of contrasting colors, it is particularly prominent and elegant.
This design draws on the unique style of Western classic literature and the typography characteristics of traditional newspapers, so that the packaging visually presents a sense of historical heaviness and cultural heritage, while maintaining a sense of luxury and modernity. The design is simple but not simple, and through the delicate typography and the application of contrasting colors, it is particularly prominent and elegant.
Project Objectives:
The main goal of the project was to create a packaging design that would reflect the characteristics of the product and appeal to the target consumer group. Through this design, it is hoped to attract consumers who have high requirements for quality of life and like Western literature and art.
The main goal of the project was to create a packaging design that would reflect the characteristics of the product and appeal to the target consumer group. Through this design, it is hoped to attract consumers who have high requirements for quality of life and like Western literature and art.
Author:HAJINSHIDUN
