Brief
Set by WPP and Al Gore, the brief was to make real change when it comes to how people act towards climate change.
Outcome
This outcome focuses on trying to implement change through the government to encourage a much larger scale of change than turning off a light switch. I have put together a pack to aid lobbying the government to increase the use of Carbon Capture, which will give us more time to find a permanent solution to climate change. It includes a booklet outlining ideal points of change, a banner design, poster and leaflet to hand out, all with the aim to either persuade the government or to gather support from the public in the form of signing a petition.
