Baska Cicek is a boutique flower shop in Istanbul offering a personalized and holistic approach to floral design and decor. Branding of Baska Cicek aimed to be a soft, feminine and romantic approach. Ahsen Ince is the creative mastermind behind Baska Cicek. She work hard to expertly execute each client’s story and creating a truly memorable experience they will cherish for years to come.
I wanted to represent her boutique approach through soft, simple design. I opted for a muted color palette of cream, soft pink and dreamy greens to set the tone for a vintage-inspired, yet modern aesthetic.
Peonies are the center of the logo, creating bespoke visual presence that was warm, approachable yet elegant.
