Agnes Archibong's profile

Parkx App - UX/UI Case Study

Parkx
A UX/UI Case study
Role: UX/UI Designer
Duration: 3 months
Software: Illustrator, Photoshop, Axure 
Purpose
The Parkx app was inspired from the difficulty found by searching for public parks on the phone. Parkx puts all the national, state and local parks into one database.
Design Thinking
The design thinking process helped to guide and inform each step as I went from idea to prototype. Each step helped make sure the resulting designs were user-centered.
Empathize & Define
Initial Research
I started off by brainstorming what the needs of the typical user would be. I discovered that they would need to find sites by map, to search sites with text, and create a profile. In that profile they could save places they wanted to go and leave reviews for other users. 
Ideate
Sketches
I then sketched out what the site map and each corresponding screen would look like, doing several rounds of ideating to find the best architecture for this information. 
Prototype
Wireframing
After a few iterations, I felt confident enough to put the wireframes into a prototype. Using Axure, I added the sitemap and prototyped each screen.
Interact with the prototype here.
Test
Research
I wanted to make sure that the user could successfully find what they were looking for, so I created a navigation test and directed testers to find Florida on the map.

Navigation User Test
Courtesy of Usabilityhub.com
Results
Some testers were not local to the United States. I had not accounted for this. However, overall 55% of testers found the state they were looking for. 
Unexpected Challenges
I had not anticipated the testers not being familiar with US geography. Next time around, I will be sure to screen for that. 
Axure at the time did not have a zoom function for prototypes. So I improvised the zoom function by creating a series of images closing in on one state, Florida. It’s not as smooth but does the trick. 
Final Thoughts
Overall, I’m really pleased with the way the app turned out. 
Gallery
Parkx App - UX/UI Case Study
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