My friend's home brew need a bit of polish, so he and I worked together on a branding system. The project let me play with beer branding, which is a field I love and don't get to work in often.

The pup's patch changes it's color based on the type of beer.

As it's a personal project for us both, I went to town with Lost Type Co-op fonts. The flexibility and variety of them let me have a lot of fun finding treatments that work for each beer.