PAssion Card's 10th Anniversary
" Celebrate, Live, Bond, Play & Learn. "
Anniversaries are special and celebratory occasions that bring to mind vibrant colours, gifts and confetti.
Based on this theme, the logotype spells out PAssion Card in a ribbon-like cursive font and the numbers 10
in a rounded type resembling balloons. Variations of the logotype explore the classic card silhouette,
the signature wave, and floating balloons.
The proposed logotype features a burst of colorful drops and confetti surrounding it, with 5 different colours
representing each of the words in it's tagline — celebrate, live, bond, play & learn.