For this assessment, I was tasked with a rebrand for Australia's iconic product, Vegemite. Keeping it iconic, I created a new version of the rband in Adobe Illustrator and InDesign, including a new logo, double-sided business card, A4 letterhead, With Compliments slip and email signature.
The second stage of this assessment called for an alternative colour scheme. While I had originally opted to stick with Vegemite's iconic red and yellow, this proposed a chance for a fresh take on an Aussie brand. I chose a modern pastel yellow, paired with a burnt orange reminiscent of the red earth of the Australian outback.
Mockup images courtesy of MockupWorld.co
VEGEMITE REBRAND
Published:

VEGEMITE REBRAND

Rebrand for iconic Australian brand, Vegemite (assessment task)

Published: