POLESTAR 2
Short Stories
Polestar Short Stories is one of our most appreciated automotive projects so far. Our brief was to translate the design team’s source of inspiration into an environment where the Polestar 2 car could feel at home. It has been an extraordinary journey for us as we’ve searched the world to locate what influences us and the designers.The result is three sceneries, each inspired by different cities around the globe. We call them short stories as they, in fact, tell the story behind each theme of the Polestar 2 car.
From a technical perspective, we built the cities as a full CG environment. It allowed us to create an environment that could match and reinforce the car, without the restraints that come with real-life footage. The decision to use full CG environments gave us the creative freedom to choose new angles and perspectives in a flexible and agile manner that suited this project.
This is our take on Shanghai, Berlin, and London. Please scroll further down if you want to learn more about the concepts.
Software // Cinema 4D // Octane // After Effects // Premiere Pro
