Samsung Galaxy S10
You're never thought that we would get here
A decade after the first Galaxy smartphone model, Samsung was launching the Galaxy S10 worldwide. In Brazil, the challenge was to adjust the brand's tone of voice, promoting a bolder approach - much more appealing to Millennials.
A decade after the first Galaxy smartphone model, Samsung was launching the Galaxy S10 worldwide. In Brazil, the challenge was to adjust the brand's tone of voice, promoting a bolder approach - much more appealing to Millennials.
The idea was to show that smartphones have completely changed how we relate to the world over the past 10 years. And with the Galaxy S10, Samsung has designed the most powerful device for the next mobile era.
TVC Hero
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Feature Film: Battery
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Feature Film: Camera
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Feature Film: Display
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Feature Film: Power share
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Feature Film: Ultrasonic unlock
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Unnotch your phone
Masthead
Global Unpacked
Team Galaxy + social contents
Vogon Youtube + Spotify
Personalized Video Ads With Vogon
Activation with Yellow bike + Influencers social contents
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Samsung Brasil
Galaxy S10
Mutato | São Paulo BR
2019
My role: art direction
With : Alexandre Stamm, Felipe Fagundes, Bruno Kunikata, JB Junior, Rhaisa Bueno.
With : Alexandre Stamm, Felipe Fagundes, Bruno Kunikata, JB Junior, Rhaisa Bueno.
