Smooch is an existing frozen yoghurt store in Jakarta. This a school project’s task is to make print ads and marketing activation for Smooch, a frozen yoghurt store. This is a team project, and was made as dummy preview. “Unlimited Frozen Yoghurt” is their motto and we choose to use title “Kreasikan Froyo-mu” means “Be Creative with Your Frozen Yoghurt” in print ad. Other than that, we also made draft TVC storyboard and radio ads.